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How a Chicago bar increased revenue by 30% with our dart machines

How a Chicago bar increased revenue by 30% with our dart machines

2025-07-29

The Problem: Struggling Midweek Foot Traffic

Mike Thompson faced a common challenge: "Our weekends were packed, but Tuesday-Thursday nights felt like a ghost town." Traditional promotions didn’t work. After researching entertainment options, Mike discovered dart machines could provide steady revenue with minimal space.

The Solution: Strategic Arcade Investment

After comparing 8 suppliers, Mike chose our electronic dart board machines for two reasons:

  1. Commercial durability: Rated for 200+ games per day
  2. Interactive features: League mode and tournaments

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Implementation: Two Machines, One Strategy

1. Promotional Media Dart Machine: The Attention-Grabber

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Installed near the entrance, this unit solved key issues:

  1. 48" Promotional Display: Showed daily specials (reduced ad costs 15%)
  2. Multilingual Interface: Attracted neighborhood’s diverse community
  3. Automated Tournaments: Generated 40+ player events weekly

"The screen pays for itself—we rotate drink specials and event ads." - Mike Thompson

2. Themed Electronic Dart Board: The Experience Creator

Explore Features

Positioned in the back lounge, this became their social anchor:

  1. Custom Sports Themes: Chicago Bears/Blackhawks animations
  2. Progressive Jackpot Mode: Increased per-game spend 22%
  3. VIP Player Tracking: Identified 120+ regular users

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Measurable Results (90-Day Period)

Metric Before After
Midweek Revenue $1,850/day $2,405/day
Avg. Stay Duration 1.2 hrs 2.1 hrs
Repeat Visitors 28% 46%

Data is provided by the customer

Why These Dart Machines Worked?

Mike credits three design advantages:

  • Low Maintenance: Only 1 service call in 6 months (coin jam)
  • Intuitive Pricing: $1/game or $4/hour (30% above industry avg)
  • Space Efficiency: 2.1m² footprint each

Industry Validation

These results align with Amusement Expo 2024 findings:

"Bars with electronic dart machines see 19-34% revenue lifts"
Source: AAMA Market Report


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Could This Work For Your Business?

Based on Mike’s success, consider these steps:

  • Audit Your Space: Most locations fit 1-2 dart board machines(Large venues can even accommodate 7-8)
  • Test Engagement: Run a dart league night trial
  • Calculate ROI: Our units typically pay back in 5-8 months

Ready to Explore Your Options?

See why operators choose us:


➔ View All Dart Systems: Dart Machine Collection

➔ Contact Us: sales@joyfuncade.com